By Becky Billingsley
Monday, July 13, 2009, Surfside Beach – Joey Sutherland and Joey Colangelo have teamed up to create Joey Doggs, where no menu item costs more than $4.99.
Joey Sutherland is a familiar name in the Grand Strand restaurant scene. He worked for Ed Fleming of J. Edward’s, back when J. Edward’s was a Western Sizzlin’.
“My first job was making toast,” he said July 7 in the Surfside Beach restaurant. “I graduated to making French fries and baked potatoes, then I worked my way up to the meat room, cutting steaks and making burgers for Western Sizzlin’.”
In 1987 Joey Sutherland moved to Charleston and worked for Palas Hospitality, which owns Key West Grill and several hotels. There are three Key West Grills, including the one at Broadway at the Beach in Myrtle Beach, and Joey opened all three of them.
In 2007 he bought Aspen Grill in Myrtle Beach, and sold it a few weeks ago to Curry and Jennifer Martin.
Joey Colangelo is a New Jersey native who has never before owned a restaurant. He has wanted to open a hot dog business for several years and, as a customer at Aspen Grill, mentioned his idea to Joey Sutherland. The idea and the opportunity finally came together, and Joey Doggs was created.
“The chili we use is a 75-year-old family recipe,” Joey Colangelo said. “It’s made fresh here, and our red onion sauce is made fresh. There’s not a freezer in this joint; everything here is fresh.”
Nothing on the Joey Doggs menu costs more than $4.99, and at the bottom of this article you can view the entire menu. Of special note are the Super Duper Burgers, which contain blue or Cheddar cheese inside them and are bathed in a balsamic tomato glaze. The hot dogs are skinless kosher all-beef, and are made exclusively for Joey Doggs at a New Jersey plant.
The Italian Grilled Cheese is unique: the bread is eggwashed and grilled like French toast, and contains two kinds of cheese. The fries are freshly cut on-site, and on Tuesdays you can get special Dirty Water Dogs for $1.50.
“Dirty Water Dogs are boiled and served with mustard and red onion sauce,” Joey Colangelo said. “There are thousands of pushcarts in New York City that sell them, and they call them Dirty Water Dogs. I was 8 or 9 years old the first time I had one in the city, and I was in heaven.”
Joey Doggs is spacious and sunny, with booths lining walls on the left and right, and tables in the middle. You get free self-serve refills on drinks (except for bottled water), and they feature Pepsi products.
To celebrate their opening, the Joeys are planning a couple of special events.
At 1 p.m. on Sunday, July 26, they’re having a Cole Slaw Contest in a quest for “a good Southern cole slaw recipe.” The winner will earn a flat screen television. Just stop by Joey Doggs to pick up an entry form; the deadline for entry is July 23.
At 1 p.m. on Sunday, Aug. 2, a Hot Dog Eating Contest is taking place. A total of $1,000 in prizes for the top three winners is up for grabs, and the competition is limited to the first 10 people who sign up. The event will include children’s bouncy inflatables, games and live music, and a raffle for a trip for two up the Amazon River. The trip is part of Project Amazonas, and 10 percent of the proceeds earned that day will be donated to the charity that provides free medical aid to Peruvians living along the Amazon River.
“It will be the trip of a lifetime,” Joey Sutherland said.
Joey Doggs is at 1818 U.S. 17 Business N. in Surfside Beach, across from Ocean Lakes Campground and next to El Patio. It’s open from 11 a.m. to 7 p.m. daily, and the number is (843) 238-JOEY.
Hot Dog 1.99
Chili Dog 2.29
Veggie Dog 2.99
Jr. Burger 2.29
Jr. Cheeseburger 2.79
Bacon Burger 4.29
Bacon Cheeseburger 4.79
DING-A-LING Foot long Dog 3.69
SUPER DUPER Cheddar or Bleu Cheese 4.99
Fresh Cut Fries
Cheese fries 2.49
Chili cheese fries 2.99
Onion Rings 2.99
Italian Grilled Cheese 2.99
Regular Grilled Cheese 1.99
All Sides Free
Mustard, ketchup, mayonnaise, relish, hot mustard relish, raw onions, grilled onions, lettuce, tomatoes, hot sauce
Add chili .50
Add slaw .50
Add bacon .70
Bottle water 1.79